General information


​International Business provides students with the knowledge and core business management skills they need to succeed in the global marketplace.​

Degree level

Bachelor’s degree (EQF 6)

Starting group code


Degree-related qualifications

There are no specific degree-related or statutory qualification requirements in the field.

Studies​ ​

Targeted competence

Intended learning outcomes are a statement of what a student will know and be able to do as result of the learning process.. In case of IB the programme level intended learning outcomes are divided into categories of Knowledge and Understanding​, Intellectual Skills, Practical Skills and Transferable Skills.

Knowledge and understanding
  • employ theoretical and conceptual knowledge to identify and analyse business problems in global contexts
  • identify and place into practice information-based decision making approaches to business and managerial problems.
Practical Skills: Intercultural Competency
  • apply proven theoretical and conceptual knowledge of global business challenges in multicultural contexts
  • operate effectively within a multicultural team environment demonstrating team-building and intercultural communication skills.
Intellectual skills: Information Management in Business
  • gather, analyse and evaluate business data and information and transform empirical data into useful and actionable information
  • interpret and analyse complex business issues from multiple perspectives and critically review academic literature and other relevant information resources.
Transferable Skills: Intercultural Communication in Business
  • communicate effectively in English in oral, written and electronic formats using communication and information technology for business applications, and is able to prepare and present reports
  • exercise initiative and take personal responsibility for one´s own work in terms of timelines, professional behaviour, personal motivation and planning skills.

Degree profile

​After first year basic studies a student may choose more professionally focused studies and academic tracks from a number of alternatives in the second academic year at JAMK.  A student will also complete the bachelor's thesis in the second academic year. While on exchange in the third year of studies a student can choose specialisations at our international partner institutions on every continent.

Students will also work on company projects and complete their practical training to achieving their personal goals.​​​

Structure of studies in Peppi

Individual courses


The Prior Learning Recognition Procedures are described in the Degree Regulations and the Study Guide.

Degree programme application and selection

Information about applying for degree programmes and student selection

Structure and completion of studies

​In semester 1 - 4 (Year 1 and 2) students will complete required business studies, as well as their bachelor's thesis in their selected academic track. Semesters 5 - 7 are intended for individual specialisation: exchange abroad, specialisation studies and practical training.

International Business

In addition, students may complete a part of their studies in the JAMK Generator, the shared entrepreneurship development environment for the entire JAMK, or by participating in the labs of the Future Factory operation model. The focus of these studies is on deepening innovation and development competence.

Further information is available in the Study Guide:

Assessment and learning guidance

Study methods

Full-time studies


Being awarded a Bachelor’s degree certificate requires the student to complete the studies of the degree programme within his/her study period in accordance with his/her Personal Learning Plan. Further information in the Degree Regulations.

Employment and further studies

Professional profiles of graduates with examples

We focus on global perspectives pertaining to the operation of a modern company, including internationalisation, marketing, strategic management, financial and legal issues. Our students will learn to recognise and leverage new business opportunities as means to increasing profitability.

The career opportunities may include:

Marketing Director, Secretary General, Export Assistant, CEO, HR Coordinator, Export Assistant, Mobile Product Manager, Area Sales Manager, B2B  Marketing Executive, Trader, Sales Consultant, Business Area Manager, Lead Planner, Account Manager, Acquisition Marketing Manager, Product Manager, Store Manager, Business and Financial Analyst and Brand Manager​

Further studies

University of Applied Sciences offers various opportunities for studying and learning throughout one's career. These include Master's Degree studies, specialisation studies, diplomas of higher education, the extensive range of courses offered through open studies and continuing education.

The student who has graduated with a Bachelor's degree may continue his/her studies in a Master's degree programme after gaining at least three years of work experience. A Master's degree from a university of applied sciences is a higher post-secondary degree. Studies can also be continued by applying for a university Master's degree programme or similar programmes. After a Bachelor's degree from a university of applied sciences, it is also possible to continue studies at higher education institutes abroad in Master's degree level programmes.

A student who completes a Master's degree may receive an opportunity for further studies in science or arts at universities (Section 37/558/2009). All further studies must be applied for separately.

Other information


​JAMK School of Business' Professional Advisory Board and International Academic Board share their input in the curricula planning process. School's Academic Board is also one vital stakeholder in this process. The results of alumni surveys and student feedback are considered in the planning of the implementation of teaching.

Contact information

Matti Hirsilä, Head of Department, +358 40 521 5637
Rajakatu 35
FI-40200 Jyväskylä